If you’re itching to get your mitts on the new Bronco but the wait feels tough to bear, Ford’s new online â€˜Build & Price’ feature may prove to tide you over for a bit. It’s a fun, interactive way to imagine exactly how your two- or four-door Bronco or Bronco Sport will look when you pick it up in the coming months.
The Bronco â€˜Build & Price’ configurator lets you dive into the specifics of each model of Ford’s new, rough-and-tumble 4×4 machine and visualize precisely how your preferred version will appear. Configuration includes the entire collection of options and exterior/interior colors for the Broncoâ€”materials, paint, trim series, and more. In total, hundreds of options culled from nearly 60 years of the company’s color heritage are offered. Plus, pricing information is provided.
â€œThe color and material offerings of the all-new Bronco and Bronco Sport are genuine and trusted, and establish a visceral connection between nature and the authenticity of this new family of rugged SUVs,â€ said Missy Coolsaet, Bronco color and materials designer. â€œThey motivate our customers to return to the wilderness and challenge themselves â€“ and Bronco takes them there in a carefree, spontaneous way.â€
Contact us now to learn more about the all-new Bronco!